The Wisconsin Council of the Blind & Visually Impaired (WCBVI) is seeking a Communications Director to begin working with us in August 2021. The Council strives to foster a culture of inclusivity, innovation and collaboration. We are seeking a dynamic and creative communications professional to complement our team. This is a full-time (37.5 hours/week) position with benefits based in Madison. A combination of in-office and remote work is possible.
The mission of the Wisconsin Council of the Blind & Visually Impaired is to promote the dignity and empowerment of the people of Wisconsin living with vision loss through advocacy, education and vision services. Inclusivity, integrity and uncompromising respect are the values that guide our work with the community and among staff, board, donors and volunteers.
The Communications Director is a vital conduit to promote the mission, values and services of WCBVI while maintaining the integrity of our brand. The Communications Director is a member of the leadership team and reports directly to the CEO/Executive Director.
- Develop and execute promotional plans for WCBVI programs, services, events and the Sharper Vision Store.
- Oversee all Council print and electronic publications including the development and coordination of content plans and facilitation of the production process. This includes writing and editorial processes.
- Print publications: three newsletters per year and the annual report.
- Electronic publications include weekly information emails and special notices during donor and other campaigns and advocacy alerts.
- All print publications are produced in large print, braille and audio format. Electronic publications are also available in audio.
- Collaborate with the Fund Development Director to support WCBVI fund development campaigns.
- Supervise and coach the writer, whose primary responsibility is to write for WCBVI publications.
- Collaborate with IT staff to maintain a dynamic and up-to-date web presence.
- Oversee WCBVI’s social media strategy and website content plans.
- Build and nurture relationships with community partners, other communications professionals and the media.
- Evaluate the effectiveness of communications efforts, including analysis of analytics, timeliness of promotional materials and publications and impact on attendance and revenue generation.
Skills and Attributes
- Excellent written and verbal communication skills, including editorial.
- Extremely well organized and able to manage multiple initiatives.
- Motivated to lead by example, coach to support excellence and collaborate across all levels of the organization and with community partners.
- Dedication to inclusivity in working with diverse populations.
- Commitment to ongoing learning and continuous improvement.
Education and Professional Experience
- Bachelor’s degree or higher in communications, marketing, public relations, or related fields.
- Minimum of five years-experience in public relations, marketing, or communications.
- Management and supervisory experience strongly preferred.
- Nonprofit or disability advocacy experience valued.
Occasional evening and weekend hours can be expected. WCBVI conducts a background check with a chosen candidate due to our work with vulnerable populations.
The Wisconsin Council of the Blind & Visually Impaired is an equal opportunity employer. People with disabilities, women and people of color are strongly encouraged to apply.
WCBVI offers an attractive benefit package. Pay is commensurate with duties and experience and with similar positions in the nonprofit sector. Salary range is $67,000 to $70,000 plus benefits. Partial remote work is an option.
Submit the following materials by Tuesday, July 6, 2021, to email@example.com:
- Cover letter, highlighting pertinent experience and training.
- Responses to the following essay questions.
- The Council’s values are uncompromising respect, integrity and inclusivity. Choose one and discuss what it means to you and how it impacts your work. (About 300 words.)
- Share a sample(s) of your work that you believe represents the assets you would bring to WCBVI as Communications Director. This could include a newsletter, annual report, social media posts or other project. Submit these samples in electronic format, preferably tagged for accessibility if possible.
- Tell the story of the piece(s) you submitted from concept to completion, including how creativity and collaboration factored into the pieces and how you organized the work for success. How does the piece represent the culture of the organization or group for which it was created? What were any challenges you faced along the way and how did you manage them? (About 500 words.)
Please submit materials in MS Word or alt-tagged PDFs to enhance accessibility.